VBR Race Zone Goes Australia: A Master Franchise with Whipsmart

Phil

VBR Race Zone Goes Australia: A Master Franchise with Whipsmart

Down under just got a lot more real.

VBR Race Zone has signed a master franchise agreement with Whipsmart, bringing the world's first POV Racing platform to Australia. Not a racing simulator import. Not an RC car sideshow. The same VBR Race Cockpits, the same real force feedback, the same real cars on real tracks that have already run at Le Mans, Goodwood and the WRC Acropolis Rally – now landing in Australia.

First Stop: Everything Electric Sydney

VBR Race Zone Australia's first public appearance is Everything Electric Sydney, running September 18–20, 2026 at Sydney Showground – the biggest EV and home energy show in the Southern Hemisphere, with more than 40,000 visitors expected across three days.

VBR is bringing the exact track built for Goodyear's activation at the 24 Hours of Le Mans – rebuilt in Sydney, ready to race.


The Numbers

  • 4 VBR Race Cockpits

  • 8 GT cars

  • 3 days on the show floor at Sydney Showground


Racing Next to the Future of Driving

Everything Electric Sydney is where Australia's biggest EV brands show up – BYD, Cadillac, Genesis, GWM, Hyundai, MG, Polestar, Subaru and Zeekr are all exhibiting this year, alongside more than 100 electric vehicle models. It's exactly the audience POV Racing is built for: people who already care about what's next in driving, standing in front of a car they can actually get behind the wheel of – no license, no waiting list, no simulator required.

What's Already Moving

Everything Electric Sydney is the starting point, not the destination. VBR Race Zone is already fielding interest in a permanent location on the Gold Coast – the kind of city built for exactly the experience VBR delivers.

Germany got its first VBR Race Zone this year. Bratislava and Texas are building right now. Australia just joined the list.


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About VBR Race Zone Founded in 2021, VBR Race Zone invented teleoperated POV Racing – the world's first system where you control a real car, on a real track, from a VBR Race Cockpit with real force feedback. No simulation, no VR. Trusted by Porsche, Ford, Deutsche Telekom, Goodyear and ASUS ROG, VBR Race Zone is now expanding globally through franchise partnerships. Find a Race Zone near you at vbrracezone.com


About POV Racing So what do you call this, if it's not a simulator and not an RC car? People search for "RC sim," "sim RC car," "FPV racing" – all close, none of them right. POV Racing is real: a real car, a real track, real force feedback, seen live through the car's own camera. Technically, it's teleoperated racing. But nobody types that into Google. So we call it what it feels like – POV Racing. A category that didn't exist before VBR invented it.

© COPYRIGHT 2026 - VBR INNOVATIONS GmbH

© COPYRIGHT 2026 - VBR INNOVATIONS GmbH

© COPYRIGHT 2026 - VBR INNOVATIONS GmbH